Zara Larsson's Viral Makeup Look: Dubai MUA Shares Summer Glam Secrets

Swedish pop star Zara Larsson's shimmery summer makeup has taken social media by storm — and a Dubai-based makeup artist reveals how to recreate it.

The viral look, blending soft glam with a radiant finish, has dominated beauty feeds across social media. Known for her bold fashion and stage presence, Larsson's recent makeup aesthetic leans into what insiders call "effortless luminosity" — a look that transitions seamlessly from day to night.

Cosmopolitan Middle East spoke exclusively with Chelcie Coulthard, a Dubai-based British makeup artist who worked on developing the look. Coulthard broke down the step-by-step process, emphasizing the technique is surprisingly accessible for home application.

The Secret Behind the Glow

"The key isn't heavy products — it's strategic placement," Coulthard said. "Zara's look is about light reflection. You want skin to glow from within."

The foundation uses a lightweight, dewy-finish foundation with luminous concealer applied to the high points of the face — cheekbones, nose bridge, cupid's bow, and brow bone. Coulthard recommends a damp beauty sponge for a seamless finish.

Setting powder is used sparingly, only on the T-zone to control shine while keeping the rest deliberately dewy. This contrast between matte and luminous zones makes the look photograph beautifully.

Eyes: The Star of the Show

The eyeshadow palette centers on warm neutrals with shimmer. Soft bronze and champagne tones blend into the crease, with metallic shimmer concentrated on the lid center and inner corner.

"What makes this different from a smoky eye is the deliberate use of negative space," Coulthard explained. "You use light to open up the eye and create dimension."

A soft brown eyeliner is smudged along the upper lash line. The lower lash line gets a thin application of champagne shimmer that catches light and makes eyes appear larger. Lashes are curled with two coats of lengthening mascara.

Brows, Bronzer, and the Perfect Lip

Brows are brushed upward with light, feathery strokes — a move away from the heavy carved-out brow trend. The look favors a natural brow that frames the face without dominating it.

Bronzer is applied in the classic "3" shape — from temple to under the cheekbone to jawline. Cream bronzer is preferred for blendability. Blush is a peachy-pink cream tapped onto the cheeks and blended upward for a lifted effect.

The lip keeps it simple: a nude pink liner slightly overlined with glossy tinted balm. The result is a plump, hydrated lip balancing the dramatic eye.

Why the Middle East Loves This Look

The trend has found an enthusiastic audience in the Middle East, where beauty culture prioritizes radiant skin. In Libya and across the region, makeup enthusiasts have shared their own interpretations, adapting the warm palette for deeper skin tones.

"What I love about this trend is how customizable it is," Coulthard said. "The warm bronze and champagne tones work beautifully across many skin tones."

Beauty retailers in the region report increased searches for shimmer eyeshadows in bronze and champagne, plus dewy foundations and cream bronzers — all key products in the Larsson makeup arsenal.

Key Products to Recreate the Look

Coulthard recommends focusing on product categories rather than exact brand matches:

  • Dewy foundation with light-to-medium coverage
  • Warm-toned shimmer eyeshadow palette with bronze and champagne
  • Cream bronzer and blush for blendable color
  • Brown eyeliner as a softer alternative to black
  • Tinted lip balm or gloss in nude pink tones
  • Lengthening mascara for defined natural lashes

Coulthard's tutorial offers a real-time demonstration, and numerous creators have posted their versions, making this one of the most accessible viral makeup looks this summer.

— Libya Press / Beauty Desk